Learning at the Moment of Decision: TWSE's New Approach to Investor Education

Financial inclusion is not only about access to financial information and services, but also about equipping people with the knowledge and skills to make informed financial decisions. With the rapid growth of social media and artificial intelligence, investors today face a new challenge: not a lack of information, but an abundance of it. The challenge is not only to identify reliable information, but also to find what is relevant to an investor’s particular needs and circumstances.

Taiwan Stock Exchange (TWSE) has long been committed to investor education. In response to this changing information environment, TWSE is developing “TWSE Academy”, an official investor education platform that brings together trusted educational resources and timely market content. By making investment knowledge easier to find, understand, and apply, TWSE Academy aims to help investors move beyond simply accessing information towards building the knowledge and judgement needed to make informed decisions.

Putting Financial Inclusion into Practice Through Segmented Investor Education

Investors have different learning needs at different stages of life. Students may be building their first understanding of investment and financial concepts; working professionals may be looking for practical knowledge relevant to asset management and market participation; families may need to consider investment alongside broader financial planning; and those approaching or entering retirement may place greater emphasis on risk awareness and long-term financial security.

Recognising these differences, TWSE Academy is designed to help users find suitable content in different ways. Rather than asking investors to navigate a large pool of information on their own, TWSE Academy organises learning resources around four key life-stage groups: students and educators, working professionals, families, and people preparing for or in retirement. Separately, content is also categorised by learning level into beginner and advanced courses. Users can therefore explore content based on their life stage and circumstances, or go directly to courses that match the depth of knowledge they are looking for.

This flexible approach allows users to explore investment knowledge by life stage, learning level, or specific area of interest, rather than following a single prescribed path. TWSE Academy is designed to help investors find the right learning resource when they need it – whether they are placing their first trade, checking the credibility of an online investment claim, or navigating a volatile market.

Combining Reliable Knowledge with Timely Market Information

Effective investor education needs to cover both foundational knowledge and developments shaping the market today. A sound understanding of investment concepts, financial products, market mechanisms, and risk management provides a foundation for navigating the capital market. At the same time, new products, regulatory changes, and emerging market issues can quickly raise new questions for investors.

TWSE Academy is designed to connect foundational investment knowledge with timely market developments. When new products, regulatory changes, or market issues attract investors’ attention, relevant topics can be translated into accessible educational content, helping investors understand not only what is happening, but also the concepts, mechanisms, and risks behind it.

The platform brings together a range of learning formats, including videos, thematic content, expert lectures, and educational materials linked to current market developments. Short-form videos and timely topics are also incorporated to reflect changing media consumption habits and make reliable investment knowledge easier to access. Together, these resources are designed to support both long-term financial literacy and learning needs that arise as markets evolve.

Enhancing Content Quality Through Professional Expertise

Good investor education should be accurate, practical, relevant, and easy to understand. TWSE Academy therefore brings together perspectives from academia and the financial industry in topic selection, course planning, and content development.

By combining academic expertise with market experience, TWSE Academy seeks to translate complex financial concepts, market mechanisms, and emerging issues into reliable and accessible learning resources that reflect both developments in the capital market and the questions investors encounter in practice.

Conclusion

Investor education is an important part of financial inclusion. In an increasingly complex information environment, access alone is no longer enough; investors also need the ability to assess information, understand risks, and apply knowledge to their own circumstances.

Through TWSE Academy, TWSE seeks to make trusted investment knowledge more accessible and relevant to people at different stages of life and with different levels of experience. By moving beyond information access towards understanding, application, and informed decision-making, TWSE aims to empower investors and contribute to a more inclusive and sustainable capital market.