The Bermuda Tourism Authority (BTA) is an award-winning, accredited destination marketing organisation that promotes Bermuda internationally and works to empower our tourism industry. stakeholders. The BTA is a dynamic, independent and entrepreneurial tourism enterprise dedicated to driving Bermuda's evolution as a world-class tourism destination. We partner with the Bermuda government, industry stakeholders and our whole island community to create memorable experiences for more visitors, and grow tourism and jobs as a result.